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Aug 13, 21  |  Ibrahim Imran

Mobile App Growth Statistics: All You Need to Know

Are you planning on investing in application development? Well, before heading into the development phase of an application, it is a good idea to understand the market you are about to enter first. Mobile app growth statistics will provide you with great insight into how beneficial this industry is in terms of profits. It will also give you hints as to which applications are in high demand and will continue to be a big deal in the long run. 

So, without further ado, let’s get right into mobile app user growth rate and mobile app statistics 2021!

Mobile App Industry Growth Statistics

There isn't a single service that can't be accessed via a smartphone app in today's world. It's literally "at the tip of your fingers" to get anything you want. Even when you’re not using your phone, you’ll receive relevant notifications to get you to look at your phone right away. There are more than five billion mobile phone users on the planet, with worldwide internet penetration at 57%.

The global mobile application market was worth $106.27 billion in 2018 and is expected to rise to $407.31 billion by 2026, with a CAGR of 18.4% from 2019 to 2026. The numerous forms of software applications designed to run on various cell phones, tablets, and computer tablets are the main reason behind the mobile app industry growth. However, this is not the only reason.

>>> Best Mobile Application Development Companies

The mobile app growth statistics includes an increase in the adoption of varied devices and an expansion in the client base for the e-commerce industry, both of which are important drivers driving the market's growth. Furthermore, continued growth in enterprise applications, a greater focus on apps for health and fitness, as well as strong downloads and in-app purchases for gaming apps, all contribute to the mobile app growth statistics.

The mobile application market is projected to be hampered by a lack of high-speed connectivity in developing and underdeveloped regions, as well as enterprise anxiety about developing their own applications. Furthermore, increased digitization investment and adoption of internet of things technology and mobile connected smart objects are likely to give significant growth prospects.

The gaming category dominated the mobile application market in 2018 and is expected to continue to do so during the forecast period, owing to an increase in the number of mobile gaming applications in developing countries like China and India, which are driving the market's growth. In addition, the entertainment and music segment is predicted to rise at a considerable CAGR throughout the projection period, owing to a variety of factors.

Mobile App User Growth Rate Statistics

It's no surprise that the mobile app industry is booming, with over 3.2 billion smartphone users worldwide. App usage and smartphone downloads are continuing to rise steadily, with no signs of decreasing in the near future. Add in the 1.14 billion tablet users around the world, a figure that has increased by 36% in the last six years and now you’ve got an even larger number of application users out there. 

If you look up from your phone for a second during the day, I'm sure you'll see that everyone else is staring at a mobile device as well. According to research, the average American checks his or her phone every 12 minutes. 10% of individuals check their phones at least once a day.

At work, at home, on the street, when eating, in bed, and even in our cars, we use our phones. In fact, it's possible that you're reading this on a mobile device right now. 

Apps account for 88 % of all mobile time. Anyone who owns or plans to develop an app will be pleased to hear this. However, two things must happen in order to be effective in this space.

  1. Users need to download your app.
  2. Users need to use your app.

These two seemingly innocuous activities prompted us to mention this section. We all know that people are using apps in greater numbers than ever before. However, you can't build an app just based on this data. You need a deeper understanding of how people download and use mobile apps if you want to compete and claim your part of this multibillion-dollar business.

Mobile App Growth Statistics 2021

The stats we’re about to mention are important to know because they can help you improve the user experience of your applications. 

The user is where mobile apps begin and end. The user experience is what separates a successful mobile app from one that fails. You won't be able to successfully deploy a valuable app until you understand your target audience's in-app behavior and needs.

Since the COVID-19 Pandemic, mobile app downloads have increased by 23.3 %

The epidemic of COVID-19 changed how people interacted, conducted business, and consumed media. However, as individuals use their phones for a variety of reasons, the mobile app sector has exploded. Since the epidemic, mobile app downloads have increased by 23.3 %, particularly in the work-from-home, food delivery, and exercise areas. Implement the following elements in your app to capitalize on emerging mobile trends:

  • Provide a user-friendly shopping experience with seamless navigation and an accessible shopping experience that allows users to make purchases fast.
  • As more people avoid touching their devices in public places, optimize your app for voice search and control.

Downloads of mobile apps are expected to rise by 45%

While it's difficult to envision a future without a smartphone, the iPhone App Store and Google Play Store have only been around for ten years. The number of mobile app downloads is predicted to reach 258 billion by 2021, up 45 % from 2017. The industry expects to earn over $156 billion in consumer app spend by 2022 as a result of increased mobile app adoption.

Designers must create an app experience that is driven by innovation and keeps people accessing your app in an increasingly competitive digital landscape.

On a daily basis, the average adult spends 3 hours and 45 minutes on their mobile device.

Consider a day when you just forgot your phone at home. Were you apprehensive about it? Were you concerned about missing a text or a news update? Consumers spend 3 hours and 45 minutes a day using their smartphones by 2020, up 9 minutes from the previous year.

Furthermore, people spend almost 2 minutes and 30 seconds longer on a mobile app than on a web browser. While social media sites and digital music platforms are included in the bulk of these apps, customers now prefer the app experience. In other words, developing an app rather than a responsive website could result in improved engagement and conversion rates for your company.

70% of all digital media time is spent on mobile apps

For the first time, Americans are spending more time on their cellphones than they are watching television. Allow that to sink in: mobile usage now outnumbers all other forms of media consumption. Smartphones and mobile apps are now displacing traditional media due to the rise in mobile usage. Apps account for 70% of all time spent on digital media, accounting for 89 % of all mobile minutes.

It's no surprise that the younger generation (18 to 24 years old) is the driving force behind mobile app usage. However, in the United States, 7 out of 10 baby boomers now own a smartphone, and they spend 65 % of their mobile time on apps. To capitalize on this trend, design your app with accessibility in mind so that users of all ages can enjoy and digest the information it contains.

Only 9% of people will stay on a mobile app if they have a bad experience with it.

When it comes to digital consumption, the rise of the smartphone has also given birth to the modern consumer's "I want it now" or "I want to do" mentality. You must deliver a helpful and worthwhile mobile experience that satisfies your users' demands on their terms if you want to win their hearts.

Only 9% of consumers will continue to use your app if you can't give a great mobile experience. To put it another way, if a customer has a bad experience, 66% of them will take action that will negatively damage your brand. For example:

  • 40% are less inclined to use your app again in the future.
  • 28% of people are less likely to buy from your company.
  • 29% of people will look for a competitor.

If an app takes too long to load, 70% of users will abandon it.

When using a mobile app, users expect instant pleasure. In fact, 60% of users claim their mobile device helps them make faster purchasing decisions, yet 70% of users will abandon an app if it takes too long to load. It's a double-edged sword that you must anticipate. Consider the following upgrades to reduce friction on your mobile site:

  • Reduce the number of steps required for a user to execute an action.
  • To make conversions easier, use one-click functionality.
  • Utilize past data to improve form fill rates.

With the above stats, you can now surely understand why developing an app is such a great idea and why app developers are in such high demand

Mobile App Trends 2021 

Users have never looked back since the introduction of cellphones, and the technology is gaining new discoveries every year. Smartphones have become our constant companion in just a few years, which is why the mobile app development industry is booming.

Every second organization or business strives to gain a foothold on its target audience's mobile phones. They are now following every new trend in mobile app development as a result of this phenomena. Things will not change in 2021, and we can expect to see a slew of new mobile app development trends aimed at making consumers' life easier.

Internet of Things 

People's daily life has been infiltrated by the Internet. If we believe that the internet cannot govern our bedroom, kitchen, or home, thing again. The Internet of Things (IoT) is booming, and users are praising it for a wide variety of reasons.

5G Networks

Do you realize that the number of 5G smartphones will more than double to 600 million by 2021? By 2022, roughly half of all mobile phones will be 5G capable. Apple made provisions for the introduction of 5G networks in its most recent iPhone 12 release. It clearly demonstrates the 5G mobile app development trend that everyone is talking about.

AI & Machine Learning 

Artificial Intelligence (AI) and Machine Learning (ML) are already being used in mobile apps and gadgets. Voice Search, Face Unlock, Chatbots, and other similar examples may have come to mind. AI-powered photo filtering apps like Face App, Prisma, and others have taken AI to new heights

Virtual Reality & Augmented Reality 

Mobile apps connected to the camera, video, and gaming are all impacted by AR and VR technology. However, when we look at Apple's ARkit and Google's ARcore, we can see the beginnings of a mixed reality revolution. In 2021, we may expect AR and VR to include capabilities like motion tracking, people occlusion, and more. Many AR app concepts will be developed into fully usable mobile apps. Many AR app concepts will be developed into fully usable mobile apps. Healthcare, tourism, education, e-commerce, and other industries would all profit greatly from this.