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Nov 29, 21  |  Ibrahim Imran

Pragmatic Web Design: What Developers Should Know

Pragmatism, as a paradigm, provides an experience-based, action-oriented framework in which the goal of study is to assist us in addressing the issues of how we experience and learn to know the world in a practical sense.

Does it make sense? Most people are not aware of this term and how it has anything to do with website development or website design. Well, you’d be surprised that the pragmatic approach towards web design can be a real game changer. If you’re a developer, this blog is going to provide you with all the nitty gritty details you need to know regarding pragmatic web design. 

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Definition of Pragmatic

Dealing with problems in a reasonable and realistic manner, based on practical rather than theoretical reasons. This is probably the most straightforward definition you’ll find regarding the definition of pragmatic. But, what does this have to do with web developers? Well, a pragmatic individual is one that does not base their reasoning or belief on a theory. Instead, they find reasoning and logic to back up what they believe in. Still sounds a bit confusing, right?

Well, apply the term to yourself as an example. Pragmatic refers to something that is practical or rational. When someone refers to you as pragmatic, they are referring to your tendency to think in terms of the practical or logical rather than the ideal.

Now that you're aware of what the term itself means. How about we link it to web development? Let’s get right into it! 

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Understanding Pragmatic  

Before you think that maybe pragmatic web design is some sort of  tech term, let’s just make it clear that it isn't. Pragmatic is more of a framework that is popularly used by organizations as a marketing method. The pragmatic framework has been successful for years, and why wouldn't it be? 

The basic goal of pragmatic marketing is to supply products as close to the customer's specifications as possible. This is why pragmatic marketing is one of the most effective delivery methods.

A sequence of product adaptations and testing are used in pragmatic marketing to verify that the final product will satisfy the target market.

A smart speaker manufacturer, for example, might create a speaker with specialized characteristics for a certain audience. They employ pragmatic marketing by putting the speaker to the test in front of a small group of people. The manufacturer will re-adapt the speaker based on the feedback they receive from that audience sample when it hits the market, ensuring that it meets customer desires.

In short, the product manufacturer finalizes the product after a test phase based on real-experience. Ultimately, if a web developer did the same, there really wouldn't be any harm. In fact, it may help out in the creation of a really good website. 

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Pragmatic Web Design for Developers 

Now that you’re fully aware of what we mean by pragmatic as an approach. Let's get into more detail regarding pragmatic web design for developers. 

There are a ton of benefits for using pragmatic web design. Firstly, since it requires you to design the website based on real-life experience. This means, the developer would have to test a bunch of different designs in order to finalize it according to what users have verbally approved. 

Doing this is not even that hard and fast. All you have to do is find a selective test group that is willing to be the Gordon Ramsey of web design. Showcase your web design ideas, let them test it, and scrutinize it as much as possible. 

What do you get from this? Well, either you’ll find out that you’ve done a real good job, or that you really need to step up your game. One of the major reasons why most web design companies have to initiate refunds to clients is because the design is not as expected or the client has used the pragmatic approach with his friends and was not praised at all.

Ultimately, if a web developer took this approach, they’d find out more about users and how to specifically tailor the web design according to those users. Instead of getting a generalized idea of what users want, get legit reasoning through personal experience. 


Research Matters but You Need to Step Up Your Game

Yes, research matters. It matters in almost every industry that aims to satisfy a particular group or wide range of people. Yes, you have to do a lot of research in order to understand the people you aim to satisfy. However, sometimes generalized data is not the way to go. Sometimes you really need to get out there and question the general data you find online or through data analytics. 

In the end, this will only help you step up your game and assist you as a developer that designs websites with perfection. Since website design matters a lot, there really is no reason for you to shy away from being a sound researcher before beginning your process. 

Ultimately, the pragmatic web design for developers guarantees that they have a sound understanding of the users and know exactly how to solve those user problems. Relying on theories as a developer is surely a practice you don’t want to follow. 

If you really want your web designs to turn out great and make real good money as a full-time or freelance developer, use the pragmatic approach. 


Where to Find Pragmatic Web Designers? 

Distinguished.io helps clients in need connect with the best IT professionals. If you’re in need of professional web design services, visit our website, filter out a top-not web design company according to your preference and budget with ease! 



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