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14286 Companies | Last updated: Jan 13, 2022
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Waxing back to nostalgia, coming from the brick-and-mortar system, technological advancements, shift in consumer behavior and global pandemic COVID-19 gave birth to online shopping - that's where Boston Computer Exchange (BCE) forced a muscle in. From a dial-up bulletin board system to thousands of retailers being a touch away, BCE marked the advent of the World Wide Web and Ecommerce stores.
Transcending boundaries and bringing the world closer together, E-commerce has successfully digitalized the world under one web. And the ecommerce revolution is only deemed to accelerate.
In the early days, eCommerce was thought to be a palace for shady retailers and identity thieves, successfully slipping their way onto the site and stealing your credit card or other sensitive information. Mainly, online transactions were just the outer fringe of the problem. Other consumer issues, such as being unable to touch or see the product physically, were also a significant concern - a result of compliance to brick and mortar systems. But, businesses came up with their ultimate solution and resolved this uncanny issue by "sampling."
To highlight, ecommerce is the result of necessity, creativity, and innovation, with almost 24 million eCommerce sites on the Internet and more ecommerce sites popping up daily. But here, the problem is different, now, your website can easily get lost in the flock with millions of competitors.
But what if we told you there's a way out?
With a projected worth of $4.48 trillion in 2023, eCommerce development companies open the doors to accelerated business growth and opportunities to hit your revenue targets.
ECommerce development is executing and developing an online store website, including its back and front ends. It comprises integrating technical features -
The top aspects that an ecommerce development company focuses on are the following:
There are 6 types of eCommerce:
The B2B structure of eCommerce refers to the transaction of services or products between different companies.
Mainly, traditional commerce and business manufacturers operate on the B2B model. Bear in mind, B2B business transactions tend to have a longer sales cycle and higher overall value.
This type of eCommerce business model refers to a direct supply to end-users. To illustrate, everything you purchase from an online retail store is a B2C transaction. Comparatively to a B2B purchase, B2C can easily be discontinued, and has a shorter transaction process. In addition, a B2C purchase is made for a smaller transactional value with a lower average order value.
Meanwhile, B2C transactions will hit $3.5 trillion in sales by 2024. Remarketing of products, mobile apps, and native advertising is mainly done for these purchases. And the main focus is on directly connecting with the consumers.
Most commonly, this type is referred to as online marketplaces. Consumers can connect, exchange, and make money via transaction charges. C2C business models generate their revenue through self-propelled growth through motivated traders.
Meanwhile, a key challenge faced by C2C businesses is in technology maintenance and quality control. Walmart and Alibaba are two top examples of Consumer-to-Consumer businesses.
In this business model, individuals can sell their goods or services to other businesses. To further explain, an eCommerce site enables customers to post their projects, products, or services and find relevant bids.
The key feature of a C2B model is its project pricing, i.e., the consumers can post their price demand, and businesses can approach them for their services. For example, Amazon and Google Adsense.
In the Business-to-Government eCommerce model, businesses can market their products to local, state, or federal administrative bodies. Following that, a government body puts up its request for proposal (RFP). Meanwhile, the eCommerce business then bids on the posted project.
Unlike other eCommerce models, B2G business has potentially lower revenue streams. Because administration comes with a bureaucratic nature, this type of eCommerce is forced to have a glacial pace.
This business model refers to eCommerce transactions between consumers and administrative entities.
B2B2C is a type of eCommerce in which businesses sell their products in collaboration with a partnering agency. And the trading company keeps the product labels and features it as their product. Instead, the consumers know of the manufacture of the product they're purchasing.
With a constant shift in eCommerce business models, businesses must customize their experiences and features according to emerging trends. As a result, an e-commerce website development company needs to incorporate business aspects that help them grow and reach new heights of success.
However, there's quite a competition online, and everyone's trying their best to make it to the top, become more visible and convert their clicks.
Hence, every business focuses on the main objective of higher conversion rates. From all the evergreen methods that have helped companies to make their way out of the flock and get a high ROI to strategies that are molded according to business needs.
Here are the main elements that ecommerce development solutions need to align.
With many online consumers heading towards your eCommerce site, you need to make a lasting impression.
The eCommerce development solutions that you shortlist must have quick loading speed, avoid spammy content, and a mobile-friendly web design.
The web design provided by an ecommerce development agency has to align with the business vision and objectives - making it more appealing to your target audience.
A CTA is crucial in grabbing attention, but it must be catchy. You can't put something too apparent for a call to action; it’s definitely going to annoy consumers. Instead, its primary purpose is redirecting the customer to the sales, contact, or order page (any page you want). A great CTA example can be "Click here to save 30%!".
It needs to show that your customer is gaining some value from clicking on the link you're providing with the CTA. Ensure it's short, catchy, and redirects to the desired page. On the other hand, only some have the time to go through lengthy procedures of browsing through multiple carriers to find the best deal. To sum it up, your eCommerce website needs to be consumer-centric.
This is where your business objectives and the main aim of reaching out to an ecommerce development agency get fulfilled - customer conversion and get a high ROI. And adding items to a cart should be a simple process.
An ecommerce website development company needs to make sure that customers can easily add and view cart items without needing clarification. However, the checkout process should have a functional, adaptable, and accessible design.
Here's a total consumer fact - they want to know every detail about the product they're purchasing. And considering the cloud of threats online shopping imposed in the early days makes it a rational choice.
While customers can't physically see or touch an item, it's essential to have professional plus well-articulated descriptions and images to be present on the website. The main objective that ecommerce website developers need to understand is that the customers feel confident with their purchase.
With above 81% of customers mentioning feeling valued when a chat window appears on the screen of an eCommerce website, customer support pillars an eCommerce site's success.
Currently, there are various types of customer support that e-commerce developers can integrate, such as email support, online chat, and the list. Another hint for higher customer satisfaction is assisting customers by resolving issues and providing timely responses.
28% of US shoppers use their mobile devices for shopping instead of going to physical stores. And with more than 80% of millennials having a smartphone, mobile-compatible eCommerce stores outrank Desktops.
To become more user-centric and understand their needs, ecommerce platform development needs to focus more on cross-compatible site development for higher site success.
Another significant element of a top-rated eCommerce site is its user-friendliness. Following that, it encourages users to make more purchases - increasing customer retention and conversion rates.
To further illustrate this element, a robust eCommerce platform will have an engaging user experience, i.e., a separate list of categories will be further branched into sub-categories. And these categories should redirect the customer to the native category or the sub-category page. Conclusively, you're serving consumers with the best possible site experience.
On the other hand, there should be an accessible search bar, a list of items available, and a shopping cart where customers can easily view their cart items.
Before concluding with the heading of the top eCommerce elements, other essential features are site security and customer confidentiality. While availing of the best ecommerce web development services, the site should have an SSL certificate, offer data encryption and maintain the confidentiality of consumer information.
Other than that, there has to be a transparent privacy policy that states policies regarding customer confidentiality; directly issued by the company.
Here are the following 6 stages an e-commerce development company follows:
This is where the creative heads of an ecommerce web development company sit together, sketch out the blueprint, and lay down the overall strategy of an ecommerce platform development.
Before beginning a project, it is essential to conduct preliminary research to determine factors such as the project's guidelines, timeline, budget, and anticipated traffic or number of hits.
Before ecommerce development companies start writing out that code, they need to decide on the site's content, features, and functionality.
In the project scope, you need to consider the overall project scope's limitations and what needs to be added in the development process. And decide on the best practices that are under the project budget.
The main aim of this step in ecommerce platform development is to ensure a pipeline flow of the project and take specific measures to ensure a smooth operational process.
Every business has a unique ideology, set of ideas, and vision. Due to this, there's no one size fits all approach that an e-commerce development company can use. Instead, a web design needs to be tailored according to your business requirements.
Initially, this stage goes through the process of launching several beta designs, all testing how a method works in the commercial space. Meanwhile, a web design's beta version gives a first-hand customer experience.
Once all ecommerce website developers and other team members are on the same page, the e-commerce developers start with the process of developing an entire eCommerce website.
A few features of web development are:
One of the most important things your website must do is be tested. Investigate any potential security issues. If the website developer tests it extensively, you shouldn't encounter any bugs.
There are still technical matters like display, external links, and other forms of connectivity to iron out before launch.
The web development team then launches the website using an FTP client to transfer the files to the hosting server while boosting its extensions and search engine optimization using tools. Once an ecommerce development agency covers it all, it's time to launch the website for the public.
With online sales skyrocketing daily, an eCommerce website is essential for business success. You might have a small business you're about to launch or a traditional shop you want to expand. An online store is your go-to solution for having a higher reach.
Despite the popularity of eCommerce stores and the developing need of customers of online stores, thanks to growing life engagements and a long sheet of daily tasks. Above 1/3rd of American small business owners need a website.
But here's our say on this. The following are the top 5 reasons your business should opt for e-commerce website development.
Most people will go out of their way shopping if it's a special occasion. One of the most common Google searches is "...near me." Your potential clientele expands from the immediate area and across the country when you have an online store.
Through ecommerce development solutions, you can locally take orders or even reach international clients.
There is an up-front cost associated with setting up a reliable eCommerce website. Once it's up and running, however, administrative expenses are low. Running dynamic online advertising that utilizes images and data from an eCommerce website is also possible.
But, you can tailor your advertisements to each viewer without having to create a new version of your ads for each product.
You can always expect the online market to pass through specific changes, and that's where your businesses must have the molding capacity. Once you're a part of the online community, through data analysis and market research, you can always stay on top and adjust according to customer demands.
Through this, you can always stay on track and generate a cash flow without worrying about market discrepancies - a constant issue for physical stores. Meanwhile, with online market changes, you can always have a heads up on information that can help you make your way out of a mire—making eCommerce an adaptable solution for your small business.
Even though more people are shopping online than ever, the number of people doing so has stayed at the same rate because individuals are spending more than ever.
If you've ever made an online purchase and then seen ads for similar products, the retailer is likely engaging in remarketing. Customers' lifetime value can be increased by up to five times when you use remarketing to encourage repeat purchases.
Given the meteoric rise of e-commerce over the past decade, it should be no surprise that digital marketing strategies now outnumber those employing print media. If you run an online store, you can connect it with social media like Facebook and Instagram to let customers make purchases without leaving their preferred platform.
Promotion of particular goods and services is another way to make the most of online advertising. By doing so, social media users can easily make purchases with a few clicks.
Today's lifestyle is more demanding for apparent reasons, and that's got us stuck with hectic schedules. At the same time, startups and mid-sized companies already find themselves stuck with these routines, and there has to be an option that serves all needs.
To get help with that, there are various benefits that custom ecommerce website development can provide you. To name few of the top ones, let’s dive in:
Customers' decisions about returning to your site are mainly based on their first impressions. A user-friendly site defines itself as uncomplicated, straightforward, and easy-to-use.
Search engines have gotten more innovative, so they now evaluate how user-friendly your site is by seeing if it has a straightforward structure throughout its crawling process. Visitors will keep returning for more if your site is well-designed and easy to use.
Websites with high-quality graphics, eye-catching color schemes, and concise, straightforward descriptions of their offerings tend to do better in search engine rankings. Also, strive to use visual content like films and infographics to quickly convey vital information to your audience without making them read a novel.
Regarding the technological requirements of the process, the development firms have a firm grasp. They are well-versed in the best software options for online stores by industry norms.
Hiring the best ecommerce website development company that can contribute creative elements may lessen your stress levels. To put it another way, a local developer may not be up-to-date on industry developments.
For higher brand visibility, your brand needs to have something unique. Even your audience typically comes across uniform brand designs and eCommerce websites that are similar. But, a customized site can quickly help you make a difference and stand out - promising a high retention rate, thanks to a unique user experience.
With changing trends, design, and development patterns, the ecommerce developers you'll be hiring need to align with them and design solutions accordingly. Through custom solutions, you can easily integrate functionality features that improve your site experience and leave a lasting impression.
What does every marketer want? High web traffic! We can assure you that that's the motto behind every marketing and SEO strategy that aids businesses in making their way to the top.
Once you hire a custom ecommerce website development company, you get a full-fledged team of experts that help your site rank with optimized content and a list of other strategies that help you with higher visibility. And what's better than that? Meanwhile, a user-oriented site design and the best functionality features of a website help attract your target audience.
An ecommerce website development agency takes over from concept mapping to post-launch support. Here, a project manager responsibly manages everything - keeping you updated about every covered milestone.
This leads to a smoother flow of tasks while you're ensured that everything's been covered by the development agency.
With a rapid increase in online shoppers, consumers are looking for something unique that quickly catches their attention. The best ecommerce website development company should ensure that the site has the ability to allow its users to shop from anywhere in the world.
Even from the perspective of software firms, mobile e-commerce is a great asset. In general, e-commerce firms aid in streamlining operations. Customers may shop whenever they choose, from anywhere, with just a smartphone and an internet connection.
Due to this, development firms exert considerable effort in this regard, intending to provide clients with mobile solutions as soon as feasible.
While searching for ecommerce development companies, you need to ask a set of questions - making it easier for you to decide on the best one.
To help you with that, here are some questions you can ask while hiring the best ecommerce website development company.
By asking an ecommerce web development company this question, you also know the process they'll be covered under that one price. Also, you get to know their knowledge about web development and how professional their quotations look.
A general hint that can come of help here is to conduct vital market research that gives you an idea of the standard web development packages.
A well-organized ecommerce website development agency has its process divided into several stages. On the other hand, a high-rated ecommerce web development company assures you of performing a high-quality performance.
By asking this question, you can quickly determine if the timeline is too long according to your business plans or if a super quick timeline shows any red flags. Additionally, with short deadlines, there's a high chance of the web development company failing to comply with the best quality standards.
The total price quoted by ecommerce developers includes the initial investment and ongoing maintenance fees. The word "cost" needs to be viewed in the context of the long haul. Some custom ecommerce website development companies offer reduced rates in the early stages and then tack on substantial costs for editing and other post-production services.
For any successful project, the key role player is communication. You can ask questions, expect answers, or get updates on every milestone achieved through a proper communication channel.
The best place to find the best ecommerce web development services is from a B2B service-providing platform, such as Distinguished.
The average salary of an eCommerce developer is around $49,000 to $76,000.
The top features of an eCommerce website are:
There are 6 types of ecommerce businesses:
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